Can You Have MLM Residual Income With No Effort

Can You Have MLM Residual Income With No Effort

To make true money from MLM residual income, you need to examine the opportunity very closely. There are certain criteria for insuring you get a good deal. Some of these considerations relate to both the opportunity and you ability to commit to and perform the necessary actions to be successful. Though the business and opportunity are important, what are most important are you as a business person, your abilities and your focus.

Harvard Business School conducted some research on MLM opportunities and what make them successful. They came up with three factors that are important for success. They studied many, many opportunities to determine which were successful and what made them successful. Following these three factors will help in your success.

Number one is to be sure to get in on the ground floor of a company. They defined the ground floor of an opportunity as less that 1/2% of the total population being involved. In the U. S. Alone, this would equate to about 1.5 million. So, find out how many people are already a part of the business. If it is more than that, you are fighting a losing battle.

The number two consideration was the uniqueness of the product you would be promoting. It should only be obtainable through your company. It should also be a consumable, meaning it gets used up quickly and needs replacing, through you, hopefully. Being able to only get the product through your company, if you treat your customer right, you have a long-term customer, meaning less prospecting for customers is necessary.

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The third factor they came up with involves the age of the company. To insure success, you need to make sure that the company is over 18 months old. Companies that are going to fail usually do so in the first 18 months. So, if the company you are looking into is older than that, they might likely be successful.

The summary of these three factors means finding a company older than 18 months, having a unique product that is consumable, and has less that the 1.5 million associates. Do your research, find such an opportunity, and you stand a good chance for success.

The Harvard Business School further broke down figures to make it easier to interpret. Of course you need the older company with a unique, consumable product. But, figures interpret to 500,000 or less, they say the new distributor would be on top of a great opportunity. If there are less than 100,000 distributors, they say it is an opportunity of a lifetime. So, gauge the company you are considering by these criteria and you probably won’t go wrong.

Okay, when you have the perfect opportunity, are you guaranteed success? No, there are other factors involved in your success. Most marketing experts say that attraction marketing is the way to go. This is the same as branding. It means putting yourself out there as an expert. This can only be done by providing expert, useful content to your customers and potential customers. This may mean in the content on your website, or in articles you publish. You have to give good, useful content, not just a sales talk. The less you talk about your product in your writing, the better. This is not the same as a sales letter, where you do want to mention your product. In attraction marketing, you just want to give useful information to the right person, which means someone interested in the area in which your product falls.

One final factor in earning a MLM residual income is that of your focus. You cannot focus on yourself and your dreams, or even on your excellent product, and hope to gain a following of customers or a good downline. You have to focus on people, on what they want, and how you can help them get what they want. If you don’t do this, you will have to constantly be reselling your product and your company.

Follow these criteria, and you should earn a generous MLM residual income that keeps on working, even when you are not. However, don’t expect to do one thing, get sales going, and then slack off to live on that income forever. MLM marketing is ongoing, since distributors leave, customers leave, and products change over time. Residual income is highly possible, but does require some effort.