Philip Harman You are going to read important
concepts about online traffic, which, if implemented, will move forward your online
business, giving you greater number of visitors to your websites and thus higher
revenue and profits. So, remember to let traffic be the great provider for your
online business.
When you have every part of your online
business in place, all working well at once, your domains hosted and websites ready
to help customers achieve their wants and desires, and solve their problems, which
shows that your niche is well defined and targeted, you now want to get as many visitors as possible to
your websites.
Clearly, if your niche is broad and
in a market that has a lot of competition, your efforts for getting a slice of
the available traffic, could be harder to achieve. Assuming that you have
drilled your niche to levels of competition where you can fulfil your customers
needs much faster, you can then be more focused in delivering what your
customer wants.
But, where there is a lot of
competition, there is also a lot of money to be made. Others are doing so, thats
why there is competition and this should not bother you really. Very often
though, within these broad markets, there are great niches that do not cost a
lot of effort and money to find. The internet makes it so easy for us to find
what our prospective customers are looking for, so the research is not going to
cost you much.
Visiting sites like Dmoz or Offer
Vault will give you great clues as to what is happening in your niche,
regarding your prospective customers interests and problems. Whether others
are making money in your niche; remember that if they are making money, you can
make money too. There is room for you in the same niche.
And while you are in those sites,
you can see that there is traffic that will make you profits. If not, you
should consider targeting something else, because remember the important rule:
a website without traffic is like an empty shop offline. Your online business
cannot survive without traffic, period.
Go to Google and check about your
niche. Are there lots of ads about the products of your niche in the right hand
of the page? When you type in the keywords that you target in your niche, in
the Google search box, do you see also lots of other choices like ebooks about
the subject, videos, blogs, discussions etc?
That type of information is very
good for you. It reinforces for you, if so, that your niche is good to target
and that you have an excellent chance of success. Of course, there are other
aspects to consider as well or this can look too simplified. At least, these
things mentioned will tell you the niche is good to target.
Staying then with your niche,
your course of action now is with choosing the keywords that tell you precisely
what your prospects are thinking, or talking about or intend to do to find
solutions to their problems or even to find pleasure for their wants and
desires.
You will profit so much more from
concentrating now only in keywords that tell you your prospects are in the
buying mood. If you notice keywords that indicate your prospective customer is
taking a buying action, those are the keywords you must use in your campaigns
to achieve greater traffic and profits for your online business.
Prefer those keywords that tell
you the prospects want to buy, rather then ask for more information about your
program, product or service. You may be thinking, yes but where do I find those
keywords? Well, remember that when visitors to the internet type in the search
engines what they are after, the search engines keep those entries in their
databases.
And this information is available
to you whenever you want and in a manner that tells you global and monthly
local searches, competition levels, cost per click of the specific keywords
etc. etc. And it is free. Google lets you know for free a huge amount of data
that you can use for your online business. Yes, practice at using the most
profitable keywords in your campaigns and soon you will see more traffic coming
to your websites.
Now it is time also to listen
carefully to the terms the prospects use. You too, need to use the same
language, the same words that they use for their searches. The more focus your
approach to this practice is, the higher the rewards for your online business.
Youll think it is great when you see that you connected exactly with what they
were thinking in their head! That kind of connection is magical for your online
profits.
These few things when you are
doing them well all at once, will make sure you get better targeted traffic and
with that a much better chance of success in your online business. Keep
connecting with what your prospects think and the words they use and your
success online can almost be guaranteed
, when you deliver to them precisely
what they are after.
